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SaaS Product Launch Campaign
performanceMarketing

SaaS Product Launch Campaign

Launched a new SaaS product with integrated marketing strategy, achieving 10K+ signups in first month.

CloudSoft
SaaS
6 months
Global

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Subtitle

10K+
Signups
12%
Conversion Rate
$45
CAC
35%
Trial-to-Paid

Title

A SaaS company needed to launch a new product in a competitive market. POI369 developed an integrated launch strategy combining content marketing, performance advertising, influencer partnerships, and community building. The campaign generated massive awareness and signups through strategic positioning, compelling creative, and data-driven optimization.

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Launching in a highly competitive SaaS market

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Integrated launch strategy with content, performance, and community

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  • 10K+ signups in first month
  • 12% conversion rate
  • $45 CAC
  • 35% trial-to-paid conversion

Title

Subtitle

Tech Startup Global Expansion
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Tech Startup Global Expansion

Scaled a B2B SaaS platform from 0 to $10M ARR in 18 months through data-driven performance marketing and creative strategy.

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Scaled a FinTech platform across Europe and Asia, achieving 500% user growth in 12 months.

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Developed comprehensive B2B lead generation system with AI-powered nurturing. Increased qualified leads by 420% and reduced cost per lead by 55%.

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